Consulting and Strategy Planning
i4Market recognizes that marketing your online enterprise requires a
thorough comprehension of all aspects of your business.
Constant communication with our clients is an essential element to
the successful campaigns we launch.
Intelligent analysis of your business and it's market enables us to
generate optimal results. As in the success of an offline business
an online presence must encompass many factors, as outlined below.
Customer Relationship Management
(CRM)
i4Market assists enterprises to enable their marketing departments
objectively identify its target market, manage marketing campaigns
with clear concise goals, and generate quality leads for the sales
team.
With our support enterprises are:
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Improving on and
offline sales |
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Increasing
accounts and distribution channels |
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Improving sales
management by optimizing information shared by clients and
employees |
By
nurturing the formation of individualized relationships with our
customers, we are advancing customer satisfaction and maximizing
profits.
i4Market supplies our clients with the information necessary:
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To understand
their customers and their needs |
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Effectively build
relationships between the company, customers and distribution
partners. |
Collateral & Creatives
Your Collateral is your Brand, your "Being": it is who you are and
what your known for.
i4Market works diligently with your management and creative team to
deliver unsurpassed quality in your Brand and give your sales force
the tools they need to succeed.
Creatives for email campaigns, websites, landing pages and your
Business Collateral are all essential materials that directly
relate to your success. Remaining consistent in all brand focused
materials is crucial.
First impressions are long lasting ones, your creatives are most
often the first impression your perspective customers will see.
i4market understands the value of this and helps you deliver first
impressions that are just that - IMPRESSIVE!
Campaign
Analysis
The
backbone of Internet e-commerce sales has long been:
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Search engines |
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Email campaigns |
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Affiliate
marketing |
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Traditional and
rich media ad campaigns |
We test, track, measure and analyze all campaign results for
effectiveness and ROI.
Online
Marketing
Researching demographics, analyzing statistics allows us to advise
clients about which marketing channel will be most effective for
their business.
By analyzing and utilizing the following objectives we are
successful website is obtainable.
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Ease of Site
Navigation |
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Defining user
paths to your objective |
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Color schemes
and Layout |
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Creating an
enjoyable user experience that contributes to your Success! |
Server Log
Analysis
Maximize revenues and minimize costs - your key objectives haven't
changed, but the volume of information you have available to make
intelligent decisions has increased significantly. With every click
of the mouse, your web site visitors indicate their interests and
preferences.
Your website is an enormously rich source of information about your
visitors and customers. How well you measure, analyze, and
ultimately capitalize on this information is what will create a
competitive advantage.
Language
Translations
The
Internet has truly brought the world together. Most of the barriers to communication
of the past have now evaporated.
With the exception of language. A website that can be viewed from
anywhere in the world is not always understandable to all of
its audiences.
Your online business now has global capabilities. If you plan to
extend your business to the world market it is vital that you
address your potential customer in their language.
Only 25% of the world population speaks English primarily. If you do
business or are thinking about expanding into the International
Business arena, i4Market can deliver your message to the
international community in more than 16 foreign languages.
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